We tell you who's likely to vote, who they're likely to support, and what you can do to win your race.
Then, we help you take action on that knowledge by building campaign plans, identifying the best voters to target, and allocating your resources more efficiently.
What does Deck do?
When you subscribe to Deck, you get access to our web app and APIs, which make it easy to do more with predictive analytics.
With our massive database of historic election results, voter traits, and candidate traits, we provide a daily-updated snapshot of each voter's probability of turning out to vote and voting for you.
We then use those scores to roll up a daily snapshot of what's most likely to happen in your election. We show you how our forecast has changed over time and how it's likely to change by Election Day.
We give you the tools you need to identify your campaign's most efficient pathway to victory and calculate weekly voter contact goals. Your plan and goals all live in one place -- so you won't need to manually update any complicated spreadsheets.
Once you've made your plan, we'll tell you exactly which voters to reach with each tactic. You can then export lists of your targeted voters as CSV files or send them directly to outside services.
What makes Deck different?
Our approach to predictive analytics was designed to be accurate, actionable, and affordable for Democratic campaigns of all sizes.
Most candidate support models are built with survey data. But for most state and local races, that approach is too expensive and inaccurate.
We have a new approach based on historic data that's both more accurate and more affordable for most campaigns.